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FAQ's - Frequentyl Asked Questions

What is online publicity?
Online Publicity is the process of spreading your news to the world wide web where your idea sharing take place online. The Internet enables your message to be distributed throughout a global network of people who are connected digitally. With greatly increased speeds, people refer things to their friends and families spreading the word through the Internet and to the far-reaching corners of the world. We call this phenomenon "Internet Publicity" because it enables you to harness the power of the Internet for publicity.

What are other terms used for online publicity?
Online publicity is called many different names such as:

Internet Publicity
Web Site Publicity
And others....

What is marketing?
Marketing is the process of attracting attention, raising the interest of your target market, and influencing their decision-making process. It is the tool that educates and prepares your prospects and then compels them to respond. Your marketing gives your sales team the opportunity to close sales rather than chasing them down.

What is advertising?
Advertising is the activity of attracting public attention to a product or business, with paid announcements in the print, broadcast, or electronic media.

What are the 10 most important rules of marketing?

1.You must have commitment to your marketing program.

2.You must think of that program as an investment.

3.You must see to it that your program is consistent.

4.You must make your prospects confident in your firm.

5.You must be patient in order to make a commitment.

6.You must see that marketing is an assortment of weapons.

7.You must know that profits come subsequent to the sale.

8.You must run your firm to be convenient for your customers.

9.You must put an element of amazement in your marketing.

10.You must use measurement to judge the effectiveness of your weapons

Why do I need a marketing plan?
A marketing plan saves you time and money. Without a plan, it is difficult to know which activity to do and when. It saves you time and keeps you focused. It saves you money because you have identified your target market and strategy, and following the plan, you will engage in the right activities to accomplish your goals.









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